Product Packaging - Marathon Energy (fictitious product)
I was tasked with a project to create packaging for a fictitious product. The packaging was to include a visual timeline of what a runner experiences when running a marathon. After creating the timeline for drink packaging, I also considered that most energy drink packaging highlights the actual product/bottle, to be show on the packaging. That in mind, created a separate, but similar, timeline, to be used on the can, itself. The legend for the timelines are designed as the nutritional value information.
Timeline for the box (below).
Timeline for the can (below)
So here are some photos to show a bit of the construction process, after design and print was completed.