Branding · Logo Development · Brand Guidelines · Layout Design · Web UX
When a brand dies out, is there anyone around to restore it to its former glory? I breathed new life into Body Glove. Previously known as a surfing company, pioneering the dive suit, my focal point was superb protection, allowing you to live life adventurously.  
With a newly designed logo, redirected red and white colors, and extending Body Glove’s reach into new product categories through protection, such as sunscreen, a rebrand was complete. The new brand standards are available as a digital book, a website, and as a single page brand guide.
With this rebrand, I wanted to stay true to the brand's soul through the mold of protection, and living life adventurously. This logo and animation echoes that sentiment.
Rebrand Website
Desktop site for the rebrand. This site showcases the new brand standards, extensions, and the brand book to share Body Glove's story of where they started, and where they are now going.
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